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Young World Rising: How Youth Technology and Entrepreneurship are Changing the World from the Bottom Up (Microsoft Executive Leadership Series) ReviewYoung World Rising is undoubtedly one of the best books that I have read in years. This book is a very good read for anyone trying to decipher changing dynamics of demographics, technology and globalization and how these factors are creating new opportunities for poor young world and the old world economies. It opens up your mind as it explores how the next generation's approaches and capabilities of addressing 21st centaury challenges are different and unique. Young World Rising, unravels how new digital global economy is allowing anyone with a breakthrough idea, strategy, and great business model to succeed, irrespective of their background and location. The author, Rob Salkowitz, gives numerous inspirational examples of social/individual entrepreneurs from Ghana, Colombia, Argentina, Philippines and India that have found their ways in the global economy and are successful examples to follow today, such as a story of Suhas Gopinath, who became the youngest member of World Economic Forum at age of 21 by building Web sites for businesses in the U.S. (started his business at age 14 from a Cybercafe)!Another case study that intrigued my interest is of three entrepreneurs from the mountains of coffee-growing region of Colombia, who created an innovative touch-screen display to enable visually-impaired students to experience online educational material. The solution was not developed in any high-tech corporate lab. Instead, it was created by students, who are generally expected to start a family and grow coffee, as a prototype for a thesis in computer science. These stories not only give hope but also reiterate that age and place is no barrier to innovation.
I thought this book is a very good read for global executives, who are looking to penetrate the BOP markets. Also, there are many fascinating theories and statistics that suggest why China is not part of the Young World Rising discussion (which was very interesting to read) while elaborating on what are the forces that are reshaping the world. Salkowitz explains in his book that the "Old World" and the "Young World" are not necessarily in competition - they each need each other to make sure the human race can survive as we hit the peak planetary population of ~10 billion by mid-century.
The book is full of interesting information and point of views that you would not find in any of your typical news sources; YWR is among one of those books that you can't really put down, but when you do, you come back for more really quickly. I strongly recommend this book to anyone, really enjoyed reading it a great deal!.Young World Rising: How Youth Technology and Entrepreneurship are Changing the World from the Bottom Up (Microsoft Executive Leadership Series) Overview
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