Pushing the Digital Frontier: Insights into the Changing Landscape of E-Business Review

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Pushing the Digital Frontier: Insights into the Changing Landscape of E-Business ReviewThe Wild West days of the dot-com craze are behind us, but e-business strategy remains a largely uncharted frontier. In fact, e-commerce seems more bewildering than ever, now that many of the strategic maxims that the Internet bubble was built on have been proved false. To help you get a handle on the revolutionary technology that has survived the collapse, Nirmal Pal and Judith M. Ray have collected articles by researchers and executives, including many from their home base, the e-Business Research Center at Pennsylvania State University. This anthology constitutes a solid and well-researched book, which has sufficient gravitas (and jargon) for an academic and enough practical information for an entrepreneur. The multiple authors sometimes overlap as they dissect various e-business approaches, but all offer worthwhile ideas. We [...] recommend this book to executives at any company, since Internet technology is now ubiquitous, and distinctions between old economy and New Economy are fast falling by the wayside.
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