Hire Me, Inc.: Package Yourself to Get Your Dream Job Review

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Hire Me, Inc.: Package Yourself to Get Your Dream Job Review
The core concept in this book is rock-solid: If you are in search of a job or a better job, think of yourself as a company which must create or increase demand for what it offers. Moreover, creating that demand requires meticulous preparation and then effective promotion. If you think that sounds like branding and brand management, you are absolutely correct. Indeed, all marketers must answer three very simple questions that prospective buyers now ask:
"Who are you?"
"What do you do?"
"Why should I care?"
Although Roy J. Blitzer does not pose these specific questions, the excellent material he provides will help his reader to answer them. Note his chapter titles and the sequence in which the material is organized: The Product (Self Assessment/Product Analysis), Research and Development (Understanding the Market/Landscape), Packaging (Creating Tools of the Trade), Marketing (Product Roll Out), Accessing the Internet, Channels of Marketing (The Distribution Mix), Successful Sales (The Pitch to Succeed), and Product Implementation (Landing Your New Job). Blitzer offers a comprehensive, cohesive, and cost-effective system by which anyone can "package" herself or himself to get their "dream" job, whatever that job may be.
Many readers will especially appreciate Blitzer's provision of all manner of check-lists (the don'ts will probably prove more valuable than the do's), self-audits (e.g. questions which need to be answered), and guidelines for developing what must be a seamless career "game plan." Recall the three questions I posed earlier. Those who interview candidates will probably modify the second one, asking "What can you do for us?" Hence the importance of being very specific when explaining capabilities and especially, when focusing on (key word) relevant prior (better yet, recent) accomplishments that are quantifiable. Candidates for a job resemble applicants for admission to an academic institution in that those in both groups are involved in a process of elimination. More often than not, the competition to prevail during that process is intense. Blitzer's counsel may well provide an "edge" which determines whether or not a job candidate is hired. More importantly, in my opinion, he will enable those who absorb and digest that counsel to make certain that what they seek really is a "dream" job rather than what could well turn out to be a nightmare.
I presume to conclude with some advice of my own: If you obtain the position you seek (and I hope you do), from the first day commit to doing everything possible to become indispensable to the company that hires you. Learn everything you can about how you can add value, how your performance can exceed whatever is expected of you. You owe that to your employer. More to the point, you owe that to yourself.Hire Me, Inc.: Package Yourself to Get Your Dream Job Overview

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